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I love the Bud Light swear jar ad – not only is it hilarious, it’s also a good symbol of why the “swear jar” method usually doesn’t work You’ve probably tried the “swear jar” method for something in your life If you haven’t, here’s the concept: - You pick something that you’re looking to improve on (stop swearing, [...] Salespeople swear by them, consumer literature swears at them. Extended warranty insurance – from cars and TVs, to furniture and iPods. I’ve even had one offered for a $10 audio cable. There is an ongoing debate over whether or not they are worthwhile. Having worked from both the sales and consumer side of it, I am going [...] Many people see the past as something that has occurred, and cannot be changed. While I believe that we should focus our lives 100% on looking forward, and not focusing on the past, taking lessons from history can help us do this. Here I’ll show a patterns in history that has happened many times over, and how [...] |
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